Reinventing Sales

This title crosses my mind for some time now and it is especially for those working in the sales field in large multinationals.

My opinion was confirmed when recently reaching a corporate agreement with one of the largest BI software / solutions firms world wide.

By chance earlier this year I was invited to talk about a possible career switch at this same company.

Where I take distance of aggressive sales methods, although I can be determined, I noticed at this meeting my possible new colleagues clearly cannot do without.

Coincidentally I discovered their aggressive methods are also used by their main global competitor.

Now I work in a small shop, so perhaps can keep a better overview of what goes out in terms of sales proposals but what causes this aggression?

Is it really trying to beat competition or is it how the leading sales strategy, tactics and management tools sell their methods?

Where is the contribution knowing at the end it comes to your personal relationship building up interest, patience and overall showing confidence.

I believe it is really time to reinvent sales. Aggression has to be replaced by knowledge and external (expensive) tools can be replaced by internal training and coaching.

It is all about how you see yourself, your product and your potential client. Fancy tools are just a waste of budget and corporate time.

In Sales using your brains is without costs and being able to communicate requires some skills.

I plan to find time to start working on this reinventing but feel free sharing ideas or feedback.

Greetings,



Martijn.